Whether it’s for freehold projects, leasing properties, retail or commercial developments, the creative marketing team of Continental real estate conduct the necessary marketing studies that cover the planning and actual implementation of each and every type of a real estate development to achieve the targeted objectives of the investments.
Our marketing plans start with providing an executive summary on the current market situation, competitors, as well as the potential opportunities and possible threats involved with any project that we handle and for the different market sectors. Along with the executive summary, our marketing team provides recommendation on the best-selling/renting rates that is in line with the going supply and demand levels as well as the factors need to be considered while positioning and marketing different types of properties.
Afterwards, Continental Real Estate adopts the latest marketing techniques and strategies to achieve investors’ objectives through approved marketing budgets that cater for the various required marketing mix for each individual project in line with the prevailing market trends and needs.
Our Marketing services use the right media channels of property promotion such as planning and executing media and PR campaigns, developing all the marketing materials, planning and managing exhibitions participation, project launching, road-shows and conferences.